Intense color meets pillow-soft goodness in every bullet of blk’s OG lipstick with a plush, powder matte finish. Velvety in texture yet light when applied, our formula’s pigment payoff is outstanding—saturating lips with nourishing and non-drying color that won’t budge. Create an enviable pout every day with 8 new shades. Benefits: The intense color pigment dries to a comfortable powder matte finish that doesn’t cake or flake Lightweight formula delivers rich color that hugs with a lip-smoothing, pillow-soft texture Long-wearing, mattifying & keeps lips hydrated all day long.